These are some thoughts for you:

• Remember that everything begins with you, make sure you have a communication strategy for employee relations (an Internal Communication Plan) where you have the chance to guide and mentor.
• Your clients will visit your physical store, make them feel "home". 
• Your clients will receive a package, make sure this package makes them feel special and want to "see you again".
• Give them rewards for choosing you, it’s a kind way of saying thank you and making loyal friends.
• Talk, don't be afraid. Conversation makes us human. Be honest and not angry. There is always a  solution to make someone smile. 
• No matter how much everything has gone online, life is about living experiences, make improvements, follow trends, and create a lovable environment (consider a VM professionals)
• Evaluation again and again, build a plan and identify your gaps for improvements (there is always a gap).
• Are you ready to make clients say who you are?
• lets do it together, contact us to discuss more, send a message, an email or call us.

Getting positive word of mouth demands a strategy. We create a strategic communication plan for client relations, we ask people for the truth, to become better and appreciate. Don't forget not everyone is for your brand, be honest to yourself.